Bolster Unveils Innovative AI Security for Email to Combat Rising Phishing Threats
In today’s digital landscape, where the reliance on technology is at an all-time high, organizations are facing an alarming increase in AI-backed phishing and impersonation attempts. Bolster is stepping up to the plate with the launch of its groundbreaking feature, Bolster AI Security for Email, designed to automate the analysis and mitigation of these cyber threats reported through customer abuse mailboxes.
Addressing the Manual Labor of Cybersecurity
“Manual triage and processing by security analysts can be incredibly time-consuming and costly for organizations,” explains Alain Mayer, VP of Product at Bolster. “These setbacks not only affect the security teams but also resonate with the customer experience.” He goes on to highlight the potential impact on customer loyalty and the financial consequences of threats going unchecked, stating, “We’re empowering organizations with AI tools that efficiently tackle phishing scams and impersonation.”
Larger brands are not just getting a trickle but a deluge of phishing attempts—some receiving over 30,000 emails monthly from customers flagging suspicious activities. Managing these reports manually is not only taxing but often requires expertise that may not be available in-house. What’s more, traditional processes for resolving these issues can take days, sometimes weeks, which negatively affects multiple departments like customer support, fraud protection, and legal.
Streamlining Threat Response with Automation
Bolster AI Security for Email dives into action, overseeing the entire lifecycle of a threat—from identifying domain registrants to leading the charge on cease-and-desist communications and orchestrating global takedowns. Through its beta phase, Bolster identified a remarkable true positive rate of approximately 35%. This means that for every three threats reported, one is genuine. Such efficiency allows organizations to redirect their resources to tackle real issues while also slashing internal costs.
Interestingly, a study showed that 15% of users who fall victim to scams opt not to renew their licenses. Quick, AI-driven responses can mitigate such losses by swiftly neutralizing threats and protecting customer trust.
Engaging Customers in the Security Process
“This feature goes above and beyond traditional methods,” shares Mayer. “It not only prevents phishing threats but also safeguards your customers’ trust. By facilitating direct customer-reporting and automating rapid threat remediation, brands can actively demonstrate their commitment to security.” By engaging customers—who are often the first to notice anomalies—organizations can create a more resilient defense network.
What sets Bolster apart is its end-to-end automation of the response process. Previous systems often required human oversight for AI analyses. In contrast, Bolster AI Security for Email handles everything—from initial triage to customer communication—automatically once a threat is dealt with.
Scalability Meets Efficiency
Imagine being a security analyst tackling tens of thousands of customer-reported emails each month—daunting, right? Bolster AI Security for Email scales effortlessly, relieving SOC teams from the need for additional resources. What once took 1-2 days to manage can now be dealt with in just a few hours, stopping potential damage before it can escalate.
Conclusion: A New Era in Cybersecurity
As we navigate the complexities of the digital age, tools like Bolster AI Security for Email shine a light on proactive cybersecurity. By automating the arduous task of threat management, Bolster not only simplifies operations but also preserves customer trust—an invaluable asset in today’s market.
The AI Buzz Hub team is excited to see where these breakthroughs take us. Want to stay in the loop on all things AI? Subscribe to our newsletter or share this article with your fellow enthusiasts.
