Samsung’s Galaxy S25: Embracing AI for Everyday Ease

It’s hard to find genuine value amid the endless stream of AI features launched by tech companies in recent years. Do we really want AI managing our texts and emails? How often is summarizing a PDF a necessity? And let’s be honest, is a custom emoji of a dog in a Santa hat on a skateboard worth shelling out hundreds on a new AI-driven phone?

Perhaps tech companies have begun to notice our growing AI fatigue—or maybe the technology is just evolving to be more intuitive. At Samsung’s Unpacked event Wednesday, the company rolled out a host of AI-powered features in the Galaxy S25 series, emphasizing practical applications. Instead of merely showcasing AI capabilities, Samsung is dedicated to integrating them into everyday tasks, all while subtly operating in the background.

This marks a notable shift—a welcome change that made me reconsider my initial skepticism about AI being just a novelty act. Sure, some features like Portrait Studio for stylized images or Sketch to Image for transforming doodles into artwork are fun but feel trivial. However, there are also promising functions that meet real user needs. Let’s explore three standout AI features that have caught my attention.

1. Galaxy AI: Tailoring Suggestions to Your Habits

At the core of effective AI lies its ability to learn about you. Samsung’s Galaxy AI is designed to do just that, offering relevant suggestions to streamline your routines. For instance, if you typically check the weather, glance at your calendar, and catch up on the news each morning, Galaxy AI can present that information right when you wake up—all through the Now Brief widget. This practical application of AI taps into its strength of learning user habits, presenting information without being intrusive or overwhelming. I’m keen to see how well it understands my daily patterns—who knows, maybe there’s an “open TikTok instantly” feature waiting for me!

2. Gemini: Your AI Assistant at a Long Press

Google’s Gemini AI has taken a significant leap forward by simplifying task execution through voice commands. With just a long press on the power button, you can ask Gemini to find a nearby Italian restaurant and share the details with a friend or even add an event to your calendar and text your pals about it—all in one go. While I am generally hesitant about AI handling tasks I can do myself, this potential to save time and simplify multi-step tasks is undeniably appealing, provided it functions smoothly.

3. Conversational Search: Finding the Perfect Photo

We all snap countless photos, but hunting for that one specific shot can be a hassle. Samsung is making it easier with a conversational search feature in the Gallery app. Instead of traditional searches, you can now ask your phone things like, “Find pictures of me in a pink coat in London in March.” You can even broaden your request with something simpler like, “Show me pictures of me in a pink coat.” This type of accessible search mirrors similar features by Apple and Google, clearly placing Samsung in step with competitors while enhancing user experience.

Stay Tuned for More

One feature I’m particularly curious to evaluate is the AI Select tool on the S25, which promises to detect on-screen content and offer suggestions—be it creating a GIF from a video or summarizing text on a webpage. I’m eager to see how valuable this will prove in real-life scenarios.

As we anticipate CNET’s detailed reviews of the Galaxy S25 lineup, we’re excited to take a closer look at the blend of hardware, software, and AI capabilities that Samsung promises.

The AI Buzz Hub team is excited to see where these breakthroughs take us. Want to stay in the loop on all things AI? Subscribe to our newsletter or share this article with your fellow enthusiasts.