Papers/2609.09187
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AgenticGen: Reward-Guided Agentic Video Generation for Advertising

Not provided in the abstract

reward-guidedvideo generationadvertisingpolicy optimization
2609.09187
Builder Relevance
80%
1d ago

Abstract

AgenticGen is a framework for generating advertising videos that optimizes product transformation into effective advertisements using online business feedback.

Reality Card

Core Claim

AgenticGen improves click-through rate (CTR) by 2.72%, conversion rate (CVR) by 2.63%, and advertising value (Advv) by 9.61% compared to the SFT baseline in online A/B tests.

Method / Result

Improved CTR by 2.72%, CVR by 2.63%, and Advv by 9.61% over the SFT baseline.

Limitations

The specific authors and detailed methodology are not provided, which may hinder reproducibility.

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